Nowadays, business blogging has become a norm for nearly every business with an online marketing presence. It helps fill the communication gaps between your business and your target audience, particularly with regards to what services or products your business offers. Blogs serve as a way to promote your business, by allowing you to share the expertise you bring to the industry, answer any unanswered questions about your company, and increase your visibility and exposure.
It’s the beginning of July so we’re all about to start doing what all Americans start doing at this time of year..VACATION! Unfortunately you’re all business owners too, and although a break would be amazing, the business still has to run. So how’s your business going to keep operating when you’re on vacay? The problem is, that when entrepreneurs take a break away to enjoy themselves, it usually results in added stress and more work when you come back. This is even more true when you’re a solopreneur. Here are some ways to alleviate that problem and actually get a chance to relax on your vacation:
Blogs and podcasts are two of the most popular ways to share engaging and informative content to a wide-range audience. It seems like everyone nowadays either has a blog, podcast or both! While blogs are still a relevant publishing tool to reach audiences and have had more longevity, the market is becoming saturated.
Think about how often you've scrolled through your Instagram or YouTube feed and watched a video of your favorite content creator promoting their latest product. The combination of video and marketing has become a fundamental tool/resource in our everyday lives. We consume video so freely because it's constantly available to us. As a business owner or entrepreneur, you should be utilizing one of the most versatile and engaging forms of media, to your advantage. Video is one of the most versatile and engaging forms of media. It provides a real-life visual of any message and can be shared across multiple platforms, increasing your potential return on investment in your marketing endeavors.
We all know that to increase the chances of creating a scalable business venture, it is critical that we delegate specific projects for our business to skilled personnel. But why is it so hard to bring in others to help knock out all the tasks that you really don’t have interest in doing yourself? Is it an issue of trust, or allowing yourself to become vulnerable? When you bring in individuals to help you build something or assist on a project, they become a part of your world and thoughts like these can make you paranoid if you go into them too deeply.
For everything in our lives, we need to lay down the framework. The same goes for hiring.
If you are considering hiring a Virtual Assistant this year, that’s great. However, don’t think that hiring an assistant is a process that will be as simple as snapping your fingers, where suddenly, all of your work will be outsourced with minimal effort.
Most people are trying to earn $10,000/month the hard way. We’re not sure why, because there's an easy way. It can take as little as 3 months if done right. Want to know exactly how? The easy way to $10,000/month is to get a handful of clients who are paying you between $2,000 to $5,000 each month. Are you doing the math? That's only 2-5 clients. Getting 2-5 clients is easy…well fairly easy.